How to Promote Your YouTube Channel on Instagram (a Full Guide)

How to Promote Your YouTube Channel on Instagram

Have you got a busy Instagram account, but are your YouTube members getting slower?

In that case, the next natural step would be to convert your Instagram followers to YouTube subscribers.

However, it is not that simple to use Instagram to develop your YouTube canal.

Both networks have a different viewership.

However, you may use Instagram to increase your YouTube subscribers with a little innovation.

So, in this article, I will show you how to promote your Youtube channel on Instagram.

More YouTube subscribers are easily available

You must ensure your channel is easy to find before you can use Instagram to increase your YouTube subscribers.

To increase your channel’s visibility;

  • Record it on all social networks
  • Add Youtube to your website, follow buttons
  • Work with your industry influencers.

You can also utilize certain of these concepts with YouTube subscribers.

YouTube subscribers

However, adding the feed to your website is the quickest technique to obtain more followers on YouTube.

Visitors will then be able to view the type of material they generate for YouTube and click to subscribe.

Even better, you can display your video content anyway when you use Feeds for the YouTube WordPress plugin.

For instance, across your website, you can present as many feeds as you like.

One page might show the primary feed of your channel, while other pages show your favorites or live stream feed.

In this approach, you may target the information that certain groups of people like.

More happily, dedicated visitors become more of your channel’s subscribers.

Use Instagram to Increase your Youtube Subscribers

You can now use your existing material to generate Youtube subscribers.

Now, let’s proceed to leverage your Instagram followers.

Your Instagram followers differ from your YouTube supporters, as indicated before.

For one audience, what motivates them is not the same.

You have to bridge the gap between the two platforms by identifying what is common to both audiences.

The following tactics are used by both networks to encourage your Instagram audience to sign up for YouTube.

1. Every New YouTube Video, Post to Instagram

The easiest way to subscribe to your channel is by cross-promotion with your Instagram followers.

Post youtube videos to Instagram

You can promote on Instagram every time you publish a new video on YouTube.

  • Your video image of your YouTube
  • Your YouTube video screenshot
  • A brief video clip

The main thing, though, is to give the URL for videos, so that visitors may view the whole video.

The best way is to include a video link to your Instagram bio.

This is best done, then add a short note for fans to click on the bio link in your post.

You keep your channel in mind by updating Instagram consistently with your latest YouTube material.

It shows that your channel is busy and that on other platforms, you have a growing community.

2. Create an Instagram and YouTube Web Page

Another strategy to drive attention to YouTube from your Instagram followers is to show both networks in the same area.

If on a single web page you display feeds for both platforms, each platform is crucial.

It also connects your business to Youtube and Instagram, which makes visitors on each site more likely to follow.

The easiest thing to do is to use feeds from Smash Balloon for YouTube and Instagram feed.

You can then view both feeds on your website side by side.

3. Instagram and YouTube plugins install Smash Balloon

First of all, begin with here, feeds for Youtube and the Instagram feed plugin.

Then install the two WordPress plugins.

4. Your Instagram and YouTube accounts should be linked

Instagram and YouTube accounts should be linked

Navigate to Instagram Feed Âť Settings in your WordPress dashboard to connect your Instagram account.

Then, to link your account, click the blue Connect an Instagram Account icon and follow the steps.

The plugin shows posts from the user’s Instagram account by default.

However, by following these guidelines, you can show many Instagram feeds on your website.

Always remember to save your settings by locating and clicking on the Save Changes button.

Now, connect your YouTube account with your WordPress admin area by clicking on the YouTube Feeds link.

To log in and connect to your account, click on the blue button.

The plugin will show your main feed channel on your website again by default.

Click Save Modifications.

5. Make your Instagram and YouTube streams unique.

The next step is to personalize your feeds’ layout.

Go to Instagram Feed Âť Customize for Instagram.

Then select the layout style that best suits your website.

Among the several layout variations are:

  • Grid: A grid of Instagram photos that have been cropped uniformly.
  • Carousel: An Instagram slideshow that scrolls.
  • Masonry: A collection of Instagram posts in their native aspect ratio (landscape or portrait).
  • A gallery of square images with individual shots magnified two times.

Choose your desired layout and adjust the number of rows, articles, and columns in your feed.

Ensure you click the Save Changes button when you’re finished.

Navigate to Feeds for YouTube Âť Customize to select your YouTube feed layout.

You have various layout options to select from, similar to the Instagram plugin.

The following are some of the different YouTube feed layouts:

  • Grid: A grid that displays a standard list of video thumbnails.
  • List: A list of videos in a single column is displayed as a list with huge thumbnails.
  • Carousel: A slideshow of videos that scrolls.

To choose a layout for your feed, click it and change the number of posts, columns, rows, and other post parameters beneath it.

Click Save Changes when you’re finished.

Make your Instagram and YouTube streams unique

6. Create a single page with your Instagram and YouTube feeds.

Navigate to Pages > Add New from your WordPress dashboard to create a new page to display your Instagram and YouTube streams.

Click the Plus (+) icon to add a new block to your website to display the side of your feed by side.

Then select the Columns block from the Layout Elements section.

For this example, we’ll use two columns that are separated evenly.

To add your favorite column arrangement to your page, simply click it.

Next, we’ll click the Plus (+) button to add a new content block to each column, as illustrated below.

Type “Instagram” into the search box to embed your Instagram feed.

This is where you’ll find the Instagram WordPress block. And click on it to add it up

Repeat the procedure in the second column.

This time, instead of searching for “youtube,” select the YouTube Feed WordPress block.

To add the block to your page, click it once more.

Before you post, Smash Balloon provides you a preview of your feeds.

This allows you to play around with various layout and post settings to find the ideal look for your website.

Click Publish when you’re satisfied with your page.

Both your Instagram and YouTube feeds are now viewable side-by-side when you visit the live page.

Visitors will be able to easily view your material for each platform and subscribe to receive future updates as a result of this.

7. Increase Your Visibility by Using Hashtags

Hashtags are the foundation of social media, particularly Instagram.

Hashtags

They’re fantastic for categorizing stuff to make searching easier.

Plus, they boost the visibility of your postings in the process.

Searching for YouTube-specific hashtags on Instagram is the best approach to use hashtags for your YouTube content.

This makes it easy for individuals looking for YouTube-related content to find your posts.

You can also use an Instagram hashtag feed to display YouTube-specific Instagram content on your website.

People are more likely to connect with your YouTube material and subscribe to your channel if they can find your Instagram posts using hashtags.

8. Include a link to your YouTube channel in your Instagram bio

As previously said, including a link to YouTube in your Instagram bio is an excellent strategy to lead potential subscribers to the channel.

Because your profile serves as a billboard for your information, it’s only natural to make the most of it.

You also don’t need to put it in the standard “website” field.

Instead, include a link to your main channel in the body of your bio and video-specific links in the website box.

You’ll have two YouTube links on your profile page as a result.

You can also show your profile information at the top of your feed if you use the Instagram Feed plugin to display your material on your website.

Visitors to the site will then see those links as well.

9. Use video clips as a teaser in your stories

Tease your Instagram audience with video samples in your stories as another technique to get them to go to YouTube.

video clips as a teaser

Instagram stories, as you may know, are more relaxed than your carefully curated main feed.

So you may try out more ideas and see what works best.

You may show behind-the-scenes footage from your channel’s video shoots.

You may also make teaser trailers to promote videos before they go live on YouTube.

Teaser content builds anticipation and excitement among your audience.

As a result of their fear of missing out, they’ll want to study more, resulting in more views and subscribers on your channel.

If you use the Instagram feed plugin, your website visitors will be able to see your Instagram stories as well.

Your tales open up in a full-screen lightbox slider for users to view when they click your Instagram profile photo.

10. Instagram is a great place to post announcements and updates.

Using Instagram to share news and channel updates is also a wonderful method to entice new subscribers.

In an attempt to bridge the gap between the two channels, many YouTubers only release critical updates on Instagram.

Sharing this kind of information on Instagram keeps your followers excited to see what’s next.

It raises anticipation once further, causing even the most impatient users to subscribe to your channel out of dread of missing out on that crucial video.

11. Involve fans in the decision-making process.

You may leverage your Instagram audience to make channel selections in addition to publishing teaser content and updates.

Involve fans

Create simple yes/no polls in your Instagram stories to simplify the process.

With only two options to pick from, fans merely need to tap to participate.

You may, for example, conduct a vote to determine the type of material you should provide.

To see such content in action, fans will have to subscribe to your channel.

You show that you care about what your audience thinks when you incorporate them into the decision-making process.

This gives you a more genuine appearance, which is important for gaining more followers.

12. Instagram is a great place to post fan shout-outs

Why not spend some of your Instagram posts celebrating your top YouTube admirers, since we’re on the subject of showing your supporters you care?

Make a collage of your top fans’ avatars and tag everyone in your caption.

You can take it a step further by displaying those posts in a feed on your website that is filtered to only include those precise posts.

You give them additional motivation to subscribe by honoring your top admirers in this way.

Let’s face it, who doesn’t want a shout-out from their favorite YouTuber on social media?

13. Link Your Channel Using the Swipe Up Feature

Another approach to link to your YouTube Channel is for Instagram business accounts with more than 10,000 followers or a verified account.

The “swipe up” feature allows you to link directly to your desired URL.

This is a great method to direct viewers to the complete video on YouTube or to encourage them to subscribe.

It’s also a simple approach to use Instagram to grow your YouTube subscribers because it simply takes a few swipes to get there.

14. Organize an Instagram giveaway to promote your YouTube channel

Last but not least, host an Instagram giveaway to promote your YouTube channel.

Giveaways are a great method to quickly expand your following on both platforms.

Instagram giveaway

They’re also perfect for awarding your audience with a fantastic prize.

When it comes to announcing your contest, you can do it on YouTube.

But, you should market it, particularly to your Instagram following by urging them to view the video in order to participate.

Then you can include other options like:

  • Please refer to a friend
  • Lookup a YouTube channel
  • Take a look at a video or post on Instagram

In summary,

A culmination of these actions is definitely how to promote your YouTube channel on Instagram.

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