How to Make Money Running Facebook Ads (a $200/day Guide)

I’m going to guide you on how to make money by running Facebook ads.

Okay, so you’ve joined Facebook.

Your business profile is complete, and your page is attractive.

You strike a good balance between self-promotion and offering fantastic brand-related material.

You’re in front of a crowd. It’s a good-sized one.

You’ve even made an attempt to interact with your audience.

Everything appears to be going fine.

Is your Facebook page, as successful as it has been, as successful as it can be?

Do you use advertisements to promote your brand and reach a larger audience?

Do you profit from Facebook ads?

This post is for you, whether you answered yes, no, or are unsure.

Facebook Ads: How to Profit from Them

Let’s look at the 12 greatest ways to make money with Facebook advertisements because there’s always space for growth.

Yes, there are 12 different ways to advertise!

They come under these categories:

• Leads and sales

• Likes and engagement

• Traffic and conversion

• Offers and events

• Dark posts

• Applications Ads

• Installs

• Local awareness

1. Multi-Product Carousel Ad (Carousel with a Variety of Products)

Type of Ad: Sales and Leads

The page post link ad and the multi-product carousel ad are extremely similar.

The multi-product carousel ad differs from the single-photo ad in that it displays numerous products rather than just one.

This is a wonderful ad type to use if you have a lot of hot items.

It also adds to the shopping experience’s depth.

It’s similar to searching through a shelf at a physical store to see if the item you’re looking for is available.

2. Dynamic Product Ads (Product Ads That Change Over Time)

Type of Ad: Sales and Leads

Take retargeting advertisements to the next level with dynamic product ads.

Facebook dynamic product ads target people based on their previous experiences with an ad on your website or app.

It’s official: ads can be seen everywhere. They keep an eye on you.

Take advantage of this.

To do so, ensure that your product catalog is uploaded to Facebook and that the Facebook Pixel on your site’s pages is working properly.

The rest is then handled by Facebook!

3. Lead Ads

Type of ad: Sales and Leads

Lead ads are fantastic.

Have you ever read through your Facebook newsfeed and come across something you want to join up for, only to be redirected away from the Facebook app?

Which made you sigh since now your scrolling might be messed up and you’ll have to start all over again.

There is, however, a remedy.

They stay on Facebook rather than leaving to sign up for something with your brand.

It’s great! No more annoyances from Facebook interruptions!

Obviously, these types of advertisements can cause problems.

First and foremost, you must manually export the leads (unless you get another software program that connects with the API).

Second, depending on the business, these kinds of ads may or may not convert as well as a properly designed funnel.

Oh, my goodness! Take a look at AdEspresso’s piece on the subject.

What is the best course of action? Try it out!

4. Canvas for Smartphones

Type of ad: sales and leads

Let’s talk about canvas advertising while we’re on the subject of staying on Facebook and interacting with your product.

Do you recall the carousel commercial?

Canvas is a more powerful version of the previous carousel.

The canvas ad is an excellent way for customers to interact with their mobile app.

Customers can swipe through a carousel of photos with the canvas ad.

They can also zoom in and out and tilt the product image in different directions.

Isn’t it a great mobile purchasing experience?

All while remaining glued to Facebook.

This is future-oriented shopping.

5. Page Likes

Type of ads: Likes and engagement

Are you in desperate need of additional page likes?

If that’s the case, this is the ad for you.

With more likes, more people will be aware of your brand, will see your material in their newsfeed when you publish, and will be more likely to be aware of any special deals you may be doing.

A page similar ad is also supported on all devices, including mobile.

So, yes, there is a method to profit from Facebook ads.

This type of advertisement has an instantaneous call to action button, which means your ad has a like button directly on it.

Make certain to use a fantastic image!

6. Page Post Photo and Page Post Video Ads

Type of ads: Likes and engagement

Photos and videos, particularly videos, are excellent ways to engage with your fans.

If you have a beautiful shot that you want to show off, go ahead and do it.

You can also add a brief description and a link.

Similarly, if you have a fantastic video, share it.

You may also use videos to help you re-target.

How do you do it?

By the number of time, people spend watching your video.

Every day, Facebook receives 8 billion video views.

Get to work!

This is a fantastic technique to profit from Facebook ads!

Yes, a small business brand can do it as well.

7. Traffic and Conversion Ad Type: Domain Ad

The domain ad is an easy method to make money with Facebook advertisements while also promoting your brand.

These adverts, which appear in the right-hand column of your Facebook page, are computer-supported adverts.

A visible title, a brief description, and a URL are included in these adverts.

Simple, inexpensive, and upbeat.

8. Traffic and Conversion Ad Type: Post Page Link Ad

They are also known as Newsfeed ads.

This is a popular choice for advertisements that appear on your newsfeed.

Unlike the domain ad, this one has a larger photo and a bit more description space, allowing you to get someone’s attention.

If you want, you can also use video instead of a photo.

Not only can you generate money with Facebook advertisements in this manner, but they also help you increase audience engagement and page likes.

To increase your engagement, check the comments left by users and respond to them.

9. Offers & Events

Type of ad: Local awareness

You can post ads about events and offers related to your brand in addition to your local awareness ad.

An event ad is an excellent way to inform your audience that you have something happening at your location that they should attend.

An offer ad is exactly what it sounds like: it’s an ad that promotes a sale or special offer you’re running at your physical location.

You can publish ads regarding events and deals related to your brand in addition to your local awareness ad.

An event ad is an excellent approach to inform your audience that you have something happening at your place that they should attend.

An offer ad is exactly what it sounds like: it’s an ad that promotes a discount or special offer you’re doing at your physical location.

When a user clicks on your ad and redeems the offer, they will receive a confirmation email that contains all of the pertinent information about your offer.

Yes, you can make a lot of money with Facebook advertisements like this!

10. Sponsored Ads

Type of ad: Dark post

Have you ever come across a post that reads “sponsored” when going through your newsfeed?

These are low-light (dark) posts.

It’s not so much that they’re evil as it is that they’re running.

Dark posts are advertisements that do not appear on your company’s timeline but may be accessible via a direct link.

As a result, these ads appear to be drafted.

Dark postings are beneficial since they not only save space on your timeline but also encourage specific fans of your page.

Dark posts also allow you to add keywords!

11. Application Ad

Type of ad: installs 

Is there an app for your brand?

If that’s the case, a Facebook app ad could be exactly what you need to boost your installs.

Facebook is putting in a lot of effort to deliver every aspect of your brand.

This is an excellent tool for driving installs for either a mobile app or desktop software, as it appears on a newsfeed with an image, a description, and a call to action.

I’m serious. Facebook will promote your app’s installation!

12. Local awareness

Type of ad: Local awareness

A local awareness ad is another trendy way to generate money with Facebook ads, and it speaks for itself as to why it’s so great.

With the geographical tool, you can define where you wish to focus your audience when you target them.

People that are geographically close to your business will see your ad!

There’s even an option to include a call to action with your local awareness ad.

No more hope that your ad will appear on a nearby person’s newsfeed! It’s coming to a town near you.

How to craft your Facebook Ads Message

Everyone wants to profit from their Facebook advertisements.

That much is obvious.

However, the majority of people fail before they ever begin.

They don’t succeed because they don’t send the correct message.

To put it another way, they don’t connect with their target audience.

There are no expensive Facebook ad courses required.

It’s as simple as following the feel-felt-found protocol.

• Feel: The idea is to establish a connection. Empathy must be created in order to make that connection. Make it clear to the prospects that you understand their feelings. This should target the source and pain point of the problem that they’re having and that you’re trying to solve with whatever you’re offering.

• Felt: The next step in the empathy bridge in composing your message is to mention that you’ve had similar experiences. You know how they feel since you’ve experienced it yourself. That was the impetus for whatever product or service you came up with to solve the problem. 

• Found: This is where you tell potential customers about the solution you discovered. Or, to put it another way, the solution’s beginnings. Something that has worked for you or for others that you have implemented.

If you look at it from the macro’s perspective, you’re practically saying the following.

“Hey, I’m in the same situation as you… I used to feel the same way… until I discovered…”

That is all there is to it.

Keep in mind that you’re building an empathy bridge.

According to Kusmich, a good marketing message isn’t when your ideal prospect knows what you’re saying.

It’s when you realize who your ideal prospect is.

This is where the link is established.

Remember that individuals rarely make purchases based on reasoning.

They make purchases based on their emotions.

The more effective you are at making an emotional connection with your audience, the more likely you are to succeed.

How to create the best Facebook Ad

If you’ve ever tried to promote something online, you’ve probably tried to create a Facebook ad.

But, what constitutes a perfect advertisement?

Obviously, this isn’t limited to Facebook.

This rule applies to all paid marketing platforms.

Kusmich uses a technique known as the 3C Invisible Selling Formula to achieve this.

It elicits a click, secures a capture, and then converts.

What’s the greatest approach to design or develop the perfect ad that will entice your target audience to stop scrolling, click on your ad, and finally grab that lead and turn them into a paying customer?

It’s called the look-hook-took technique.

• Look: This is the image that will help someone get stopped in their tracks. It must pique their interest. We’re all accustomed to navigating through social media networks. We hastily browse through our newsfeed, hoping to see something that would catch our attention. According to Kusmich, you must disturb the scroll. Make your image stand out to achieve this. Use photos that aren’t the same as everyone else’s. Switch things up a little. If necessary, use a grayscale image or another image that will cause the scrolling pattern to be disrupted.

• Hook: You must catch the prospect’s attention. Make a connection. The majority of people want to connect with someone or something. You’ll probably fail to convert that prospect from a browser to a customer if you can’t hook them or make the connection. Make an effort to establish a relationship with your advertisement. Use the earlier-mentioned feel-felt-found technique. You’ll be one step ahead of your competitors if you do so.

• Took: This is the action you’d like the prospect to take. What are you expecting them to do? Make it crystal clear. You must have an obvious call to action. “Click here to register” or “click here to acquire your free downloaded PDF,” for example.

Conclusion

In reality, you can generate money from Facebook ads in a variety of ways.

Ads are your brand’s driving force; they inform users that you exist and that you could offer what they’re looking for.

The money will come if you have what they require.

All you have to do now is make sure you’re appealing to the correct people.

It’s all about the audience and great content when it comes down to it.

Your material must be visually appealing, relevant, and tailored to a specific niche.

It may be difficult, but give these ad styles a shot.